Why Having an International Trademark Registration is Important
Corporations and companies who have the huge desire to expand their businesses past their localities have to consider registering under the international trademark registration. Having an international trademark provides numerous advantages to businesses, it reduces most of the risks that a company most likely going encounter in the quest of expanding its territories. Freedom to have their establishments in other countries is a privilege that is offered to companies and individuals.
To start, the United States, China, Japan and the European Union countries are among the countries that are recognized to be members of the international trademark registration. Businesses are given a very good opportunity to expand their businesses to other territories factoring in that a lot of countries are registered in the international trademark. Moreover, individuals or any body corporate are free to choose to grow their business on any other country as long as it is registered with the international trademark.
Efficiency and manageability are factors involved in technicalities that constitute the international trademark registration. In an event that a company has dedicated its participation by filling an application, then protection is provided to them in the countries that they will decide to participate in. Protection from competitors are guaranteed under the international trademark registration, the company’s logos, motto and any other identifying factor of the company are therefore safe. Reduction of emerging threats and rivalry is therefore granted to and individuals who want to expand their territories to other countries.
In the event that a crime is committed a company, then its only through the international trademark registration that they are able to sue. Countries under the international trademark are therefore saved from the fact that a trademark detriment may occur by the fact that there is a chance to sue in case a crime is committed. Legal protection therefore offers an opportunity for companies to prosper away from their territories.
Companies have a lot of opportunity to prosper in a lot of countries with the fact that the international trademark registration has so many members. Given that a company wants to change its address or partially or wholly sell its trademark, the procedure to be followed is not a lengthy one. The company is only required to provide notification of the change to only one authority. Through the international trademark registration, then the chances of counterfeiters sabotaging your business’ products is close to minimal. With the rise of the counterfeit market industry, a business is salvaged from their products being replicated through the registration.
Finally, the international trademark registration is significantly inexpensive considering that the company only needs one registration.